DYNAMIC BUSINESS INTERIORS (DBI)

Dynamic Business Interiors chooses Brittenford for its Dynamic Solution
 
Dynamic Business Interiors (DBI) is a proud leader in the contract office furniture arena, dedicated to providing clients with complete solutions to all of their office furnishing needs. From design and product specifications, to ergonomic evaluations and reconfigurations, DBI offers its clients a pleasant, professional alternative through a strong commitment to innovation, service, and excellence - before, during, and after the sale.  DBI allows for improved corporate creativity & productivity through enhanced visual space based on function, integrated with architecture and technology. They pride themselves in offering three distinct competitive advantages: speed, experience and quality. 

Keeping in sync with these competitive advantages, DBI’s speed of service resulted in rapid growth of leads and customers. Facing this growth, DBI needed a way to not only track all the new leads and opportunities on a daily basis, but also integrate with their email and accounting system.  DBI looked to Brittenford to deploy the best solution for their organization.  DBI deployed Microsoft Dynamics CRM running on Microsoft Windows Server 2003 and quickly began reaping the rewards, which included streamlined access to installations, more effective communications, and improved management of the entire sales process.

Situation

DBI’s goal is to provide space solutions faster than their competition, incorporating quick-ship or in-stock inventories when appropriate to ensure a streamlined and efficient process.  Having these goals in place, DBI looked internally at their current software and realized that if DBI was going to continue to grow they needed to have the software that would continue to grow along with it.    A quick snap shot of their processes brought the realization that while they continued to excel and communicate as a company their administrative work was not as effective.  ACT was being used for content management, Outlook as their email client and QuickBooks for finance. DBI needed to function internally liked a well oiled machine just as their business was flowing on a broader level.  DBI looked to Brittenford for their solution. 

Solution

Building on the technologies already being utilized, Brittenford deployed Microsoft CRM and integrated it directly with QuickBooks and Microsoft Outlook.  This allows DBI to track the complete sales cycle from the hot lead in CRM to a happy customer in the full-integrated accounting system. “Brittenford saw our pains and delivered us a solution,” said Principle Jud Buchanan, “Brittenford’s rapid deployment of CRM enabled my team to continue to focus on our three key areas of speed, experience, and quality.”