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4 Bring-Your-Own-Device (BYOD) Trends of 2013

4 Bring-Your-Own-Device (BYOD) Trends of 2013

BYOD Trends in 2013Bring-Your-Own-Device, or BYOD, is the policy of permitting employees to bring their personally owned mobile devices such as laptops, tablets, or smart phones to work and using those devices to access privileged company information and applications.

A study found that, 81% of people use a personal electric device for work-related functions. How will the BYOD phenomenon continue to play out in 2013? InformationWeek recently shared, four BYOD trends to keep in mind in 2013, which are shared below.

BYOD is Not a Passing Fad

The consumerization trend is alive and well and kicking, and it’s not gonna die soon,” said Gartner analyst Michael Disabato in an interview. “I don’t think it’s gonna die at all.

In fact, over half of employees were already using their own devices at work in 2012, and there are a variety of reasons the phenomenon will continue including:

  • Employee satisfaction and retention
  • Recruiting
  • BYOD’s ability to uncover innovative uses for mobile devices

Data Security is Still a Concern

As soon as employees began accessing corporate data on mobile devices, the risk of data loss began keeping CTOs up at night. Scores of start-ups and pureplay vendors have subsequently brought mobile device management and mobile application management products to market, and bigger companies, such as Citrix, have started to muscle in on the game. Because BYOD means a single user might access corporate data via several different operating systems, such tools remain an essential part of any IT plan.

BYOD Can Be a Recruiting Tool

Gartner analyst Michael Silver noted last year that college grads had begun using BYOD policies to evaluate job offers. According to Gartner’s Disabato, the trend is still in force. “The biggest thing IT needs to worry about is the generational shift,” he said. That is, because young employees enter the workforce wired into online culture and their preferred tech platforms, restrictive IT environments are a bigger deterrent than in years past. “If companies aren’t ready, they’re gonna have trouble hiring replacements as time goes on,” he said.

Apple Will Remain the BYOD Leader

iOS is easily the most popular mobile BYOD platform in 2012, said Michael Finneran, dBrn Associates principal, and Interop Las Vegas mobility track speaker. Android has more market share overall, but within the enterprise, Apple wears the crown, Finneran said.

According to Forrester’s Johnson, newcomers will struggle to make waves because IT departments are already accustomed to managing today’s most popular platforms. “What’s happened is familiarity,” he said. “They feel like they understand iOS and Android from a daily confidence standpoint.” He said when Forrester clients discuss Windows 8 options, “they see it as a fairly expensive problem to solve because of all the things you have to do during a PC lifecycle,” such as patching and provisioning. With iOS and Android, in contrast, Johnson said, “They’re beginning to realize that using these devices in new ways is entirely possible, and that they’re easier to manage.”

What BYOD trends do you expect to see throughout the year? Let us know in the comment box below and please share this post using the social bookmarking tools.

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